ANDERSON PAIVA

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• Client and Supplier Relationship Management: Built and maintained strong relationships with key clients and suppliers, ensuring consistent supply chain performance and customer satisfaction. Negotiated terms and conditions to achieve mutually beneficial agreements.
• Sales and Revenue Growth: Demonstrated expertise in sales and trading, consistently meeting or exceeding revenue targets. Increased turnover by securing high-value deals and exploring new markets.
• Product Knowledge: Specialized in various grades of paper and board. Provided technical insights to customers to match product offerings with their needs.
• Cross-Border Operations: Coordinated international transactions, including import/export documentation and compliance with trade regulations. Built expertise in the LATAM and global paper and board markets.
• Strategic Pricing and Profitability: Developed pricing strategies to remain competitive in the market while ensuring profitability. Monitored currency fluctuations and raw material costs to adjust pricing as needed.
• Developed a successful sales team through rigorous coaching, performance management, and ongoing training.

• Company Overview: Materials Characterization X-ray Products
• Sales Leadership: Proactively sought and developed sales opportunities
• Led the sales process, collaborating with product and national sales teams
• Increased sales 400% in one year
• Market Expansion: Presented the portfolio to key accounts and international reference customers
• Established and maintained industry collaborations to expand market footprint
• Team Education: Educated the sales organization on relevant portfolio aspects and target markets
• Aligned activities with business units and provided dynamic technical leadership
• Strategic Planning: Identified new business opportunities, set business cases, and developed actionable plans
• Applied strategies for target markets, achieving annually agreed sales targets
• Industry Engagement: Attended international conferences/exhibitions, presenting technical papers
• Communicated market trends and future needs to business units, supporting solution development
• Sales Strategy: Developed and implemented sales strategies, including key arguments against the competition
• Materials Characterization X-ray Products

• Company Overview: Analytical instrumentation for Q&C and R&D focused in the Primary Materials, Advanced Materials, Pharma and Food sectors
• Technical Sales and Business Management: Oversaw chemical composition analysis – XRF, X-ray diffraction – XRD, and sample preparation instruments
• Developed new projects, conducted market analysis, and generated customer opportunities
• Customer Relationship Building: Conducted customer visits, negotiations, and established new business partnerships
• Sales Strategy and Market Monitoring: Designed and implemented sales strategies for targeted segments
• Reporting and CRM Management: Managed reports to the USA and Mexico, including pipeline, marketing activities, and results
• Utilized Salesforce CRM for efficient customer relationship management
• Channel Partners Management: Oversaw the management of channel partners to enhance collaboration and effectiveness
• Increased revenue by 50% within one year
• Outstanding Sales Performance Award – 2019: Recognized for achieving exceptional sales results in 2019, exceeding targets and demonstrating consistent dedication to excellence
• Analytical instrumentation for Q&C and R&D focused in the Primary Materials, Advanced Materials, Pharma and Food sectors

• Team Leadership: Spearheading and motivating sales teams to consistently achieve and exceed targets through effective coaching, training, and performance management
• Sales Strategy Development: Crafting and implementing comprehensive sales strategies aligned with company goals, including effective pricing, product positioning, and promotional initiatives
• Cross-Functional Collaboration: Collaborating seamlessly with cross-functional teams, including marketing, operations, and customer service

• Through my almost 5 years working at Anton Paar Brasil had the opportunity to grow and develop together with the company and therefore had different positions through the time

• Market Expansion: Successfully identified and developed new projects and markets, contributing to the expansion of business operations in Brazil
• Increased the number of opportunities 4 times
• Strategic Support: Provided essential support in marketing planning and the formulation of effective sales strategies, contributing to increased market share
• System Proficiency: Utilized SAP system – CRM for efficient sales and customer relationship management

• Product Knowledge: Acquired a comprehensive understanding of the features, functionalities, and applications of specific analytical instruments within the materials characterization portfolio
• Communication Skills: Demonstrated strong verbal and written communication skills, adept at articulating complex technical information in a clear and concise manner for both technical and non-technical audiences
• Training and Education: Conducted impactful training sessions and educational programs, both internally and externally, enhancing product understanding and usage for teams and customers alike

• Sales Support, Prospecting and Market Analysis: Provided essential support to the sales department by assisting in proposal development and ensuring alignment with customer needs