Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Andrea Hornyák-Szabó

Andrea Hornyák-Szabó

Senior Key Account Manager

Summary

Dynamic Senior Key Account Manager with valuable expertise in comprehensive customer management and leadership. Skilled in creating win-win position for both parties. Committed to deliver targets and company KPIs.

Overview

13
13
years of professional experience
3
3
Languages

Work History

Senior Key Account Manager

Kenvue
2023.05 - Current
  • Responsible for the management and development of modern trade customers
  • Leading and mentoring modern trade team of 4 direct reports
  • Developing diverse customer strategies in order to reach company goals
  • Facilitating regular customer negotiations to improve collaboration and performance
  • Represented Hungary at an international annual negotiation to conduct the best agreement possible
  • Identifying expansion opportunities in order to meet market share and profit expectations of the company
  • Regularly contributing to cross-functional reviews with demand planning and marketing to improve forecasting KPIs


Parental Leave

Johnson & Johnson
2019.07 - 2023.04

Key Account Manager

Johnson & Johnson
2017.03 - 2019.06
  • Responsible for extended drug store channel and the performance of customers within
  • Mentored one Key Account Specialist (from Jan 2019)
  • Defined and executed customer strategies in line with the company's MS, GP and investment goals
  • Continuously monitored customer budgets in order to ensure profitability goals are met
  • Conducted quarterly customer meetings to assess performance and to identify areas for improvement
  • Conducted annual negotiations
  • Developed out-the-box mindset to reach assortment and sales goals
  • Planned and executed new-wave promotions to improve brand awareness

Junior Key Account Manager

Johnson & Johnson
2015.05 - 2017.02
  • Planned and developed strategies and financials for the three Hungarian Drug chains
  • Prepared and delivered presentations to customers to discuss results and opportunities
  • Developed and maintained strong relationship with clients via regular meetings
  • Tracked sales on a weekly basis and renegotiated strategy if it was required to reach sales KPIs
  • Planned and executed promotions, portfolio expansions in order to reach MS goals
  • Tested and launched Free goods system to HU, trained employees on the system

Sales Coordinator

Partner In Pet Food Hungária Kft.
2013.10 - 2015.04
  • Built out trustworthy relationship with TT customers
  • Planned and executed TT and Rossmann promotions
  • Expanded own perspective by regularly participating at customer events with Sales Representatives
  • Prepared SKU-level monthly forecasts via cross-functional collaboration to ensure product availability
  • Improved productivity by recommending in-company invoicing modifications
  • Participated at the launch of alucup project, exclusively was responsible for the follow-up

Key Account Coordinator

Coca-Cola HBC
2011.08 - 2013.08
  • Ensured promotional punctuality and 95% + invoicing rate of TT customers
  • Created promotional offers to TT customers in close collaboration with KAMs
  • Communicated market and customer comparisons by creating sales presentations
  • Resolved arising problems with cross-departments
  • Conducted field activity

Education

Master of Arts - International Business

Anglia Ruskin University
Cambridge, UK
2001.04 -

Bachelor of Science - Economist in Commerce

Budapest Business University
Budapest, Hungary
2001.04 -

Skills

  • Goal-oriented

  • Critical thinking

  • Decision-making

  • Leadership

  • Team building

  • Contract Negotiation

  • Customer management

  • Business development

Languages

Hungarian
English
German

Timeline

Senior Key Account Manager

Kenvue
2023.05 - Current

Parental Leave

Johnson & Johnson
2019.07 - 2023.04

Key Account Manager

Johnson & Johnson
2017.03 - 2019.06

Junior Key Account Manager

Johnson & Johnson
2015.05 - 2017.02

Sales Coordinator

Partner In Pet Food Hungária Kft.
2013.10 - 2015.04

Key Account Coordinator

Coca-Cola HBC
2011.08 - 2013.08

Master of Arts - International Business

Anglia Ruskin University
2001.04 -

Bachelor of Science - Economist in Commerce

Budapest Business University
2001.04 -
Andrea Hornyák-SzabóSenior Key Account Manager