Illustrator
Diana Ryzhevska
Social Media Maanger / Content Creator / Photographer
Wien
Summary
Hello everyone, I'm Diana - this Ukrainian woman who always has crazy ideas for content. I have been working in the field of SMM for more than 4 years (a little more) and have a lot of experience. A year ago, I even created my own mini course on SMM and helped other beginners master this field of activity.
In addition, I am a professional photographer (not the one who takes pictures in a studio, but the one who catches happy moments of people on the streets). I love to create content myself, but if the work requires it, I will write a brief for any specialist (designer, photographer or even a waiter) with no problem.
Over the years of working in this field, I have mastered many programs for working with design and video creation. Therefore, I can write step-by-step instructions for almost all videos that are currently circulating on the Internet. I could tell more about myself in this short message, but I love face-to-face conversation, so I'm always happy to talk to you.
About my preferences? Well, first of all, I am one of those people who quickly learn and react to the situation. So if there is something missing from my CV, don't doubt that I will quickly learn a new skill. I am a creative and kind person, always ready to listen to ideas and implement them.
I am never sad, because I love not only a good result, but also an unforgettable and positive process. In most cases, I worked independently (without a team, taking on all the responsibilities), but I also have excellent experience working in a team. I believe that you have to love what you do, otherwise nothing good will come of it. I will answer all your questions by e-mail dianka25052002@gmail.com
Overview
3
3
years of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Social Media Manager
Buffalino Vienna
Vienna
04.2023 - 07.2023
- Analyzed and reported social media and online marketing campaign results.
- Designed and implemented social media strategies to align with business goals.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Increased customer engagement through social media.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Created and implemented impactful strategies to increase company brand awareness and engagement.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Suggested and implemented new features to develop brand awareness.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Creation of content plan, shooting of products and video content, menu design
- Setting up targeted advertising on platforms
- Discussion of ideas for business development and audience expansion
Social Media Manager
Iris Modern Greek Restaurant
Vienna
04.2023 - 07.2023
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Increased customer engagement through social media.
- Created and implemented impactful strategies to increase company brand awareness and engagement.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
- Developed and implemented tracking systems to measure results of posts and campaigns.
- Suggested and implemented new features to develop brand awareness.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Designed and implemented social media strategies to align with business goals.
- Analyzed and reported social media and online marketing campaign results.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Cultivated strong corporate image and identity with clear branding.
- Discussion of ideas for business development and audience expansion
Social Media Manager
Rubi - Israeli cuisine restaurant
Vienna
04.2023 - 07.2023
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Analyzed and reported social media and online marketing campaign results.
- Designed and implemented social media strategies to align with business goals.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Conducted research to determine current benchmark trends and audience preferences.
- Created and implemented impactful strategies to increase company brand awareness and engagement.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Increased customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Suggested and implemented new features to develop brand awareness.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Developed and promoted corporate brand, images and identity to media and public.
Marketing Manager
Wood and Hearts
Kyiv
03.2023 - Current
- Continually maintained and improved company's reputation and positive image in markets served.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Mentored local personnel on best practices and protocols to maximize productivity.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Wrote and distributed press releases to increase brand visibility.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Created social media content with innovative brand messaging to support new product launches.
- Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
- Managed sales promotions and marketing strategies on major social media sites.
- Evaluated costs against expected market price points and set structures to achieve profit targets.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Studied and commented on current news and trends.
- Applied current editing and photography tools to tell great stories.
- Crafted dynamic content marketing pieces for broad client base to drive consumer awareness of brands.
- Devised content strategy to effectively engage target audiences.
- Coordinated with design and media teams to develop high-quality creative assets.
- Built relationships with customers and community to establish long-term business growth.
- Develop and execute a content strategy to drive engagement and growth on TikTok
- Create and curate TikTok content, including videos, graphics, and captions, that align with the brand's image and objectives
- Monitor TikTok performance metrics, such as views, likes, shares, and followers, and use insights to refine the content strategy
- Schedule TikTok posts at optimal times to maximize visibility and engagement
- Develop and execute a comprehensive content strategy for the company's LinkedIn presence to achieve marketing objectives
- Create and curate high-quality content, including articles, posts, images, and videos, tailored to the LinkedIn platform and audience
- Develop and implement a content strategy tailored to Threads to achieve marketing goals and resonate with the target audience
- Leverage Threads' unique format for visual storytelling to effectively convey the brand's message and narrative
- Develop and execute a strategy for using auto messages with specific keywords to engage with Instagram users and foster interactions
Media Buyer
Smachna Zupynka
Berezhany
07.2020 - 09.2022
- Developed tight professional relationships with media planners, which helped to identify right targeted audiences for campaigns.
- Determined costs for media campaigns and delivered this information in reports to clients.
- Collaborated with upper management, clients and other personnel regarding media plans and campaigns.
- Negotiated and purchased advertising space in trade magazines and journals on behalf of several large clients.
- Prepared and delivered sales presentations to businesses to sell new advertising programs.
- Contacted clients in person and on telephone to obtain feedback about services purchased.
- Analyzed and reported social media and online marketing campaign results.
- Designed and implemented social media strategies to align with business goals.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Taught in-house employees strategies for successful internal and external communications.
- Developed and promoted corporate brand, images and identity to media and public.
- Develop original content through social listening and independent sources.
- Developed original content using social listening and independent sources.
- Researched and wrote news stories, articles and reviews for online publications.
Social Media Coordinator / Amazon Content Creator
Ubdyo
Lviv
11.2020 - 03.2022
- Wrote social media content to increase engagement with customers.
- Increased customer engagement through social media.
- Created social media content with consistent content and tone.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Monitored advancements in social media and technology, working with marketing teams to adopt new platforms and facilitate integration into marketing plans.
- Interacted with fans and clients in effort to take advantage of positive posts and feedback to boost brand identification.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Analyzed and reported social media and online marketing campaign results.
- Developed relationships with influencers to grow reach of company and create wider visibility.
- Passionate about learning and committed to continual improvement.
- Demonstrated creativity and resourcefulness through the development of innovative solutions.
- Identified issues, analyzed information and provided solutions to problems.
Media Buyer
Tyk Tyk Delivery Service
Berezhany
01.2021 - 02.2022
- Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
- Conducted market research to attract clients in new territories.
- Created and presented media and advertising packages to prospective customers.
- Determined costs for media campaigns and delivered this information in reports to clients.
- Prepared and delivered sales presentations to businesses to sell new advertising programs.
- Collaborated with upper management, clients and other personnel regarding media plans and campaigns.
- Utilized effective marketing techniques to increase brand recognition.
- Negotiated and purchased advertising space in trade magazines and journals on behalf of several large clients.
- Developed tight professional relationships with media planners, which helped to identify right targeted audiences for campaigns.
- Juggled multiple projects and several clients at time successfully and always met tight deadlines.
- Sold non-traditional advertising in niche publications, commercial publications, digital platforms, and direct mail formats.
- Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
- Communication with clients, cooperation with bloggers and partners
- Ensuring timely and accurate delivery of advertisements, tracking their performance, and making adjustments as necessary to optimize campaign effectiveness.
- Analyzing data and metrics to make informed decisions about media buying strategies.
- Conducting research on target audiences, market trends, and media platforms to identify the most effective channels for advertising campaigns
- Managing media budgets, monitoring expenses, and ensuring adherence to allocated funds.
Education
Bachelor of Computer Science And Technology - Applied Linguistics
Lviv National Polytechnic University
Lviv, Ukraine 09.2019 - 06.2023
Skills
Brand development
Client communication
Staff Management
Market Analysis
Strategic planning
Product development
Problem-Solving
Analytical and Critical Thinking
MS Office
Worksection
Adobe illustrator
Lightroom
Figma
Blender
CapCut
Procreate
Alight Motion
Visual design
Digital design
Content scheduling
Digital publishing
Social media expert
Video Editing
Social media content campaigns
Copywriting
Google Analytics
Audience engagement
Social Media Management
Target audience analysis
Marketing and advertising
Networking skills
Relationship building and management
Database Management
Illustration
Customized template design
Originality
Critical Thinking
Decision-Making
Written Communication
Interpersonal Communication
Teambuilding
Flexible and Adaptable
Multitasking Abilities
Active Listening
Planning and Coordination
Teamwork and Collaboration
Software
Lightroom
CapCut
Procreate
Tik Tok
Youtube
Worksection
Manychat
Agorapulse
Hootsuite
TikTok Ads Manager
SocialBee
Interests
Playing guitar
Paddle Boarding
Reading books
Painting
Singing
Travelling
Personal development
Psychology
Dog training (I have small princess)
Timeline
Social Media Manager
Buffalino Vienna
04.2023 - 07.2023
Social Media Manager
Iris Modern Greek Restaurant
04.2023 - 07.2023
Social Media Manager
Rubi - Israeli cuisine restaurant
04.2023 - 07.2023
Marketing Manager
Wood and Hearts
03.2023 - Current
Media Buyer
Tyk Tyk Delivery Service
01.2021 - 02.2022
Social Media Coordinator / Amazon Content Creator
Ubdyo
11.2020 - 03.2022
Media Buyer
Smachna Zupynka
07.2020 - 09.2022
Bachelor of Computer Science And Technology - Applied Linguistics
Lviv National Polytechnic University
09.2019 - 06.2023