Gökhan Kök
Istanbul
Summary
Collaborative Key Account Manager with demonstrated success in relationship building, negotiating and developing new business within targeted and assigned accounts. Strong analytic, quantitative and technical aptitude with great attention to detail. Self-motivated, driven and adaptable with proven track record of exceeding goals.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Senior Key Accounts Manager
GlaxoSmithKline Consumer Healthcare
07.2023 - Current
- Collaborated closely with cross-functional teams to ensure timely and accurate delivery of products or services to key accounts.
- Mentored junior team members on effective account management strategies, enhancing overall team performance.
- Developed tailored solutions for each key account to address their specific needs, fostering long-term partnerships.
- Established clear objectives for each key account, aligning them with overall business goals for mutual success outcomes.
- Strengthened relationships with key clients by conducting regular account reviews and addressing concerns proactively.
Marmara Region Manager
GlaxoSmithKline Consumer Healthcare
11.2021 - 07.2023
- Delivered comprehensive reports on regional performance metrics, enabling senior management to make informed decisions regarding resource allocation and business strategy adjustments.
- Improved regional sales performance by implementing targeted marketing strategies and strengthening relationships with key clients.
- Boosted team productivity through the development of efficient scheduling systems and regular progress tracking.
Trade Marketing Manager
Fater S.p.A (J.V. of Procter&Gamble)
5 2021 - 11.2021
- Sales and demand forecasting
- Leading monthly S&OP meetings
- Leading POS Material designs and production processes
- Preparing monthly Nielsen market analysis, updating headquarter
- Continuously monitoring company budget, profitability and reporting to headquarter
- Managing 3rd party suppliers, doing business agreements
- KPI tracking (Company, supplier and retailers)
- Collaborated closely with sales teams to ensure alignment on goals, targets, and strategic priorities for optimal results.
Key Accounts Manager
Fater S.p.A (J.V. of Procter&Gamble)
03.2018 - 05.2021
- Migros, Carrefour and Top Local Chains (2020-2021)
- Discounters & Cash and Carry (2018-2020)
- Distributor management (N. Cyprus) (2018-2021)
- Annual commercial agreement management
- P&L management
- Order management
- Sales forecasting
- Scorecard follow up
- Realizing sales, profitability and desired channel market share targets
- Ensuring product mix to reach desired profit level
Senior Key Account Executive
NIVEA Beiersdorf Turkey
04.2017 - 02.2018
- Managing National Supermarkets and Discounters
- Realizing sales targets
- Gaining in market share on strategic categories
- P&L management (Planning, evaluating and reporting annual budget)
- Planning in store and catalog activities
- Determining and notifying activity targets to the field team
- Measuring post-activity performance and efficiency
- Monitoring competitor activities and taking necessary counter actions
- Preparing quarterly newsletters (a summary of business results and next steps to reach sales targets)
- Preparing B2B sales analysis reports on Excel
Sales Executive
NIVEA Beiersdorf Turkey
08.2014 - 01.2015
- Managing Local Accounts in West Marmara region in Istanbul
- Realizing sales targets
- P&L Management (Planning, evaluating and reporting annual budget)
- Planning in store and catalog activities
- Measuring post-activity performance and efficiency
- Monitoring competitor activities and taking necessary counter actions
Sales Representative
NIVEA Beiersdorf Turkey
10.2013 - 08.2014
- Visiting point of sales (stores) and taking orders on a regular basis
- Dealing, communicating and building strong relationships with store managers and section supervisors
- Planning and executing in store promotions jointly with sales executives
- Supervising a team of merchandisers and promoters and ensuring best store presence through effective retail displays
- Following new competitive products and taking necessary actions against new comers
- Communicating warehouse and logistics department to ensure on-time delivery
Education
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Bogazici University, Istanbul
09.2006 - 2012.05
Skills
Languages
English
Proficient
C2
Certification
Scottwork Negotiation Skills
Interests
Scuba Diving (TSSF/CMAS 1*)
Reading Comics (Uykusuz, Naber)
Civil & Military Aviation
Timeline
Senior Key Accounts Manager
GlaxoSmithKline Consumer Healthcare
07.2023 - Current
Marmara Region Manager
GlaxoSmithKline Consumer Healthcare
11.2021 - 07.2023
Key Accounts Manager
Fater S.p.A (J.V. of Procter&Gamble)
03.2018 - 05.2021
Scottwork Negotiation Skills
10-2017
Senior Key Account Executive
NIVEA Beiersdorf Turkey
04.2017 - 02.2018
Sales Executive
NIVEA Beiersdorf Turkey
08.2014 - 01.2015
Sales Representative
NIVEA Beiersdorf Turkey
10.2013 - 08.2014
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Bogazici University, Istanbul
09.2006 - 2012.05
Trade Marketing Manager
Fater S.p.A (J.V. of Procter&Gamble)
5 2021 - 11.2021
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