Karoline Hilger-Bartosch
Country Manager Ipsos Austria
Summary
I see myself professionally as a performance-oriented person who likes to think and work in a team. Communication and motivation of a team are strengths of mine, which I would like to use in a meaningful and useful way.
Equality and dealing at eye level is very important to me. I am very interested in the why and how.
Overview
23
23
years of professional experience
6
6
years of post-secondary education
Work History
Country Manager
Ipsos
Vienna
10.2016 - Current
Ipsos Austria
Country Manager
Member of the Ipsos DACH Board
Opening and development of the Austrian subsidiary of IPSOS.
Building a local client base from scratch, HR management, budget responsibility, building up several online panels
Implementation of the merger with GfK in Austria in 2019
Clients/Brands: Main clients in public affairs, healthcare, banking&Insurance, retail, FMCG, advertising agencies, automotive, online service provider, lotteries, …
Research methods: qualitative and quantitative approach. Innovative tailor-made solutions, multi-country surveys in up to 32 countries, development of various dashboards, online communities (long-term and short-term)
Managing Director Member of the Board
labstore Vienna - Y&R
Vienna
07.2013 - 09.2016
responsible for campaign, budget and employees, for retail and New Business Unit of Y&R Vienna
Clients/Brands: REWE/ADEG, Niederösterreichische Landesregierung, kabelplus, Austrian Federal Economic Chamber, Vienna Federal Economic Chamber, Wüstenrot, Erste Bank Sponsoring, UPC Integrationshaus,
Client Service Director / Member of the Y&R Board
Young & Rubicam Vienna
Vienna
06.2013 - 06.2013
Responsible for Client development (Retain&Win), strategy, campaign and budget
Clients/Brands: Erste Bank (8 countries), Erste Bank Holding, OMV, s Bausparkasse, dm drogeriemarkt (6 countries), Niederösterreichische Landesregierung, Volkshilfe Austria, “Zweite Sparkasse”.
Account Director
Young & Rubicam Vienna
Vienna
10.2007 - 05.2011
Responsible for strategy and campaigns
Clients/Brands: Danone Austria, Danone Slovenia, s Bausparkasse, Niederösterreichische Landesregierung, Erste Bank Austria, s Immorent, GSS (Sonnenkraft), FutureLab, Volkshilfe Austria, “Zweite Sparkasse”, Kindernothilfe
Maternity Leave
Maternity Leave
01.2007 - 10.2007
Account Director
Young & Rubicam Vienna
Vienna
05.2002 - 12.2006
Clients/Brands: Erste Bank und Sparkasse, Erste Bank CEE, s Bausparkasse, Niederösterreichische Landesregierung, Vienna Tourism Board
Account Manager
Demner, Merlicek & Bergmann
Vienna
09.1999 - 04.2002
Clients/Brands: Creditanstalt, Schneiders, Habsburg Amadeus, Europay Austria, Austrian National Bank, ÖBB, CARE Austria
Flight Attendant
Lauda Air
09.1995 - 07.1997
Education
College For Advertising And Communication
Vienna 09.1997 - 06.1999
Management For Hotel And Tourism – Modul Vienna
High School
Vienna 09.1990 - 06.1995
Skills
Clear, direct communication
Leadership experience
Knowledge in management, marketing, advertising
The ability to build good relationships with people at all levels
Critical thinking
Open for change
Problem-solving approach
Team worker
Languages:
German (Mother tongue)
English C2
French B2
Postgraduate training:
- Strategy workshops up to level V (maximum) in London, Paris and Zurich
- Storytelling
- Mediaplaning
- Leading of Team and Employees
- „Retail is Detail“
- New Media – WPP Academy
- SM Strategie from 360 to 630
- Presentation workshops (Schule des Sprechens)
- Die Macht der Megatrends (M. Horx)
- Campaigning (P. Maderthaner)
Timeline
Country Manager
Ipsos
10.2016 - Current
Managing Director Member of the Board
labstore Vienna - Y&R
07.2013 - 09.2016
Client Service Director / Member of the Y&R Board
Young & Rubicam Vienna
06.2013 - 06.2013
Account Director
Young & Rubicam Vienna
10.2007 - 05.2011
Maternity Leave
Maternity Leave
01.2007 - 10.2007
Account Director
Young & Rubicam Vienna
05.2002 - 12.2006
Account Manager
Demner, Merlicek & Bergmann
09.1999 - 04.2002
College For Advertising And Communication
09.1997 - 06.1999
Flight Attendant
Lauda Air
09.1995 - 07.1997
Management For Hotel And Tourism – Modul Vienna
High School
09.1990 - 06.1995