Tamas Gyerak
Digital Marketing Strategist
Wiener Neustadt
Summary
Results-oriented Digital Marketing Specialist with a strong track record of driving brand growth and generating demand. Proven expertise in B2B and B2C marketing, CRM platform development, and creating integrated campaigns. Adept at aligning marketing strategies with sales objectives, leveraging data-driven insights, and managing cross-functional teams to deliver impactful campaigns.
Overview
5
5
years of professional experience
3
3
years of post-secondary education
Work History
Cluster Junior Executive
British American Tobacco (BAT) Austria & Switzerland
Vienna
12.2024 - Current
- Strategically developed synergies across Austria and Switzerland to optimize marketing campaigns
- Spearheaded knowledge transfer and supported the Swiss end market in adopting best practices from Austrian strategies
- Generated comprehensive reports highlighting key business insights for presentation to executive leadership teams.
- Scheduled and managed more than 13 projects per year.
- Negotiated contracts with vendors, securing favorable terms while preserving strong partnerships.
- Implemented quality control measures for enhanced product reliability and customer satisfaction levels.
Founder & Marketing Lead
Ellanaia
10.2023 - Current
- Founded a personal marketing consultancy offering tailored branding and digital solutions
- Created innovative marketing strategies to boost client visibility and drive engagement
Junior Digital Activation Executive
British American Tobacco (BAT) Austria
08.2022 - 12.2024
- Co-developed and launched myvelo.at, a loyalty-driven CRM platform
- Independently managed the HubSpot CRM system, growing the subscriber database to over 30,000
- Delivered data-driven insights and built high-performing digital campaigns aligned with regional objectives
Digital Marketer in Logistics
LOGSTA
01.2021 - 06.2022
- Planned and executed social media marketing campaigns to support logistics services
- Designed and implemented SEO-driven content strategies to enhance online visibility
Administrative Associate
Covid Teststraße
01.2020 - 01.2021
- Ensured smooth operations of administrative tasks and customer interactions during peak periods
Education
Bachelor of Business Consultancy - Specialization in Marketing and Sales
University of Applied Sciences
Wiener Neustadt 01.2019 - 01.2022
Skills
- HubSpot CRM Proficiency
- Salesforce Implementation
- Experience with Google Analytics
- Adobe Photoshop Proficiency
- Engagement Analytics
- Skilled in Affinity Photo Editing
- Social Media Engagement Strategy
- SEO Strategy Development
- Campaign Strategy Development
- Content Development
- CRM Development Strategy
- Strategic Product Introduction
- Effective Time Management
- Team Leadership
- Cross-Functional Collaboration
- Pipeline Performance Analysis
- Budgeting and Forecasting Skills
- Efficiency Enhancements
- Team Leadership in Operations
Accomplishments
- Launched Austria's first integrated loyalty CRM platform for BAT Austria.
- Successfully expanded a CRM subscriber base by over 30,000 users within a year.
- Founded a personal consultancy offering innovative solutions to SMBs and start-ups.
Timeline
Cluster Junior Executive
British American Tobacco (BAT) Austria & Switzerland
12.2024 - Current
Founder & Marketing Lead
Ellanaia
10.2023 - Current
Junior Digital Activation Executive
British American Tobacco (BAT) Austria
08.2022 - 12.2024
Digital Marketer in Logistics
LOGSTA
01.2021 - 06.2022
Administrative Associate
Covid Teststraße
01.2020 - 01.2021
Bachelor of Business Consultancy - Specialization in Marketing and Sales
University of Applied Sciences
01.2019 - 01.2022
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